Our Story

The concept of Ingredients Matter is the driving force behind our business and guides us as we strive to give you, our customers, the best products for the job at hand.

For us, Ingredients Matter means a few things.

On the product level, it means that the ingredients used to formulate our products will be chosen specifically to accommodate the needs, requirements, and well-being of our customers and their communities. Whether it’s our Natural Grass Paints, VOC-Free, Ultra-Friendly Natural Grass Paints, our Removable Synthetic Turf Paints, or our wide variety of striping and maintenance machinery – we always pay close attention to detail by focusing on every single ingredient that makes up our products.

On the human level, we see everyone on our team and your team as essential ingredients as well. 

When growing our team, we strive to hire only the best individuals who will work together to assure that our products and customer service far exceed the expectations of our customers.

Group Photo Pioneer Athletics 2023Group Photo Pioneer Athletics 2023

You and your team are also essential ingredients to our success.

We count on the expertise and suggestions from our customers to inspire us and motivate us to continually improve our existing product line, and introduce new products. Without the support of our customers, our commitment to research and development would not be a central component of our daily work. Together, we’re one team working to advance the field marking paint industry.

So, the next time you see our tagline on a marketing piece or on our product label, hopefully you’ll now have a better understanding why we say, Ingredients Matter.

History

The Beginning

The story of Pioneer begins in a modest, one-room office in downtown Cleveland in 1905. On the backs of four businessmen, Pioneer began as a specialty products company that developed conditioning powders and ligament oils, along with an extensive line of greases, paints, linseed soaps, oils and oil-based products.

Within one year, Pioneer began what would be almost 20 years of explosive growth, thanks to the advent of two new products: Sweeprite (dust absorbent) and Shino Polishing Cloths. Because of such tremendous earnings, Pioneer had to move locations several times in order to keep up demand.

Pioneer HistoryPioneer History

It would be during this time of growth that Pioneer would open the door to a promising new market: Industrial Sales. Although the company had been selling paints and varnishes to industrial plants, the 1919 acquisition of the William Bulger Varnish Company would provide the catalyst for major growth in this area. In direct contrast to most companies during this time, Pioneer continued to grow through the Depression years.

The 1940’s and 1950’s saw the further development of Pioneer as a sales-driven company, as numerous Pioneer products were sent overseas to help the Allied Offensive. With the American economy booming after the end of World War II and the industrial climate changing, Pioneer continued to expand its product line with new disinfectants and cleaners added to help meet the demands of the growing nursing home field. A developing aerosol line appealed to these and other customers who sought speed and convenience.

Middle of the Road

In the mid-1970’s, Pioneer began to solidify its position as a leading supplier to the health-care related field. During this period, a formal training program was established which would greatly increase the success of Pioneer’s sales force. A new major market would also open up at this time and it would eventually lead to Pioneer’s greatest success: Athletic Field Maintenance.

This market helped to catapult Pioneer’s Brite Stripe athletic field marking paint into the company’s best-selling product! The Pioneer Sales Force was encouraged to paint America’s athletic fields from one end of the country to the other. Over thirty years later, Pioneer is the #1 supplier for athletic field maintenance and Brite Stripe is still Pioneer’s highest selling product.

Brite Stripe HistoryBrite Stripe History

In the 1980’s Pioneer grew stronger than ever through several successful acquisitions. Reliance Chemical became the first to join Pioneer in 1984. Reliance had a long and distinguished history in the Cleveland area and was a major supplier of industrial and commercial accounts with such products as Cleaneze and Super Solv-O-Mist.

Just three years later in 1987, Pioneer acquired the assets of another Cleveland industrial maintenance supplier — Randustrial. With two new companies under their wing and facilities all over northeast Ohio, Pioneer had the opportunity to consolidate operations and bring warehouse facilities, paint production, operations and inside sales together under one roof. In 1990, Pioneer constructed a brand-new 68,000 sq. ft. building on Cleveland’s west side and finally had the entire company under one roof.

With the new building complete, Pioneer brought in Revere Products in 1992. Revere offered numerous industrial roofing and flooring repair materials and supplies, along with their best selling product - RIM®

The Present

The additions in the late 1980’s and early 1990’s carried on through the remainder of the decade and into the new millennium. Pioneer expanded and improved their athletic field maintenance product line, adding additional paint colors and accessories.

With newer and better field paint and stripers being created almost yearly, Pioneer catapulted itself to the top of the athletic field maintenance market, attracting collegiate and professional athletic teams and becoming their new supplier. In 2004 Pioneer acquired Suntec, a Florida company that specialized in paint that was particular to the environment in the southeastern United States.

Brite Stripe HistoryBrite Stripe History

With athletic field maintenance professionals seeing the amazing results of Pioneer’s super bright and long-lasting athletic field paint week after week, Pioneer has acquired over 18,000 accounts in the market, with many more being added everyday.

Pioneer’s future is bright and with a constant focus on providing our customers with the best products and the best service, Pioneer will continue to be #1 among athletic field professionals, grounds crews, athletic directors, coaches and maintenance supervisors.


Historical Photos

Pioneer Athletics has undergone significant transformations over its 120-year history. Originally selling linseed soaps and oil-based products, the company evolved to offer Shino Polishing Cloths and Sweeprite, and now specializes in field paints and equipment for both natural grass and synthetic turf fields. Here are some historical photos from our 120 year history including advertising for our products, employee photos, and renderings of our different headquarters over the years.

Pioneer Athletics Historical Photos 1909Pioneer Athletics Historical Photos 1909
Pioneer Athletics Historical Photos Shino PolishPioneer Athletics Historical Photos Shino Polish
Pioneer Athletics Historical Photos Shino PolishPioneer Athletics Historical Photos Shino Polish
Pioneer Athletics Historical Photos Shino ClothPioneer Athletics Historical Photos Shino Cloth
Pioneer Athletics Historical Photos Oil PolishPioneer Athletics Historical Photos Oil Polish
Pioneer Athletics Historical Photos 1909Pioneer Athletics Historical Photos 1909
Pioneer Athletics Historical Photos Shino CothPioneer Athletics Historical Photos Shino Coth
Pioneer Athletics Historical Photos 1944Pioneer Athletics Historical Photos 1944
Pioneer Athletics Historical Photos 1911Pioneer Athletics Historical Photos 1911
Pioneer Athletics Historical PhotosPioneer Athletics Historical Photos
Pioneer Athletics Historical Photos 1922Pioneer Athletics Historical Photos 1922
Pioneer Athletics Historical Photos 1914Pioneer Athletics Historical Photos 1914
Pioneer Athletics Historical Photos Handy ShinePioneer Athletics Historical Photos Handy Shine
Pioneer Athletics Historical PhotosPioneer Athletics Historical Photos
Pioneer Athletics Historical Photos Shino Linseed OilPioneer Athletics Historical Photos Shino Linseed Oil
Pioneer Athletics Historical Photos Shino Dust MopPioneer Athletics Historical Photos Shino Dust Mop
Pioneer Athletics Historical PhotosPioneer Athletics Historical Photos
Pioneer Athletics Historical PhotosPioneer Athletics Historical Photos
Pioneer Athletics Historical PhotosPioneer Athletics Historical Photos
Pioneer Athletics Historical Photos Shino PolishPioneer Athletics Historical Photos Shino Polish
Pioneer Athletics Historical Photos Permo SealPioneer Athletics Historical Photos Permo Seal
Pioneer Athletics Historical Photos Dusting MopPioneer Athletics Historical Photos Dusting Mop
Pioneer Athletics Historical Photos – 1944Pioneer Athletics Historical Photos – 1944